Navigate digital landscapes effectively: Discover proven social media advertising guides to amplify your brand’s presence.
For business owners and executives, the coronavirus pandemic carries double the amount of worry and stress. If you fall into this group, you already know why. Like all of us, you’re probably worried about the health and safety of yourself and your loved ones, but you also have the added burden of trying to figure out how to keep your company running in the midst a set of unique challenges that seem to change day by day.
The Snapchat platform is a viable competitor to the other social juggernauts. One key point to remember is that Snapchat has a huge youth following and user base, so when looking to the future of social media business strategies this has to be considered. 78% of internet users between the ages of 18 and 24 use Snapchat and in 2018 was the preferred social media platform of 45% of teen users. With over 200 million active daily users and 54% of Snapchat users logging in every day, this has become a very important audience for businesses to navigate tapping into. Let’s take a look at some of the best ways you can be using Snapchat to benefit your business.
The term media buying is an unfamiliar word for most people. This article aims to shed light on the phenomenon. It will discuss relevant topics, from what media buying is to how it works and many other valuable bits of information.
The Conversion Funnels in Google Analytics is a useful tool to help your business calibrate your marketing campaigns, create a better experience for your customers, and address the bottlenecks on your website. By identifying the problem as early as possible, you can immediately optimize the channel and improve its performance. Make sure that you identify the funnels and goals in the earliest stages of your implementation process.
Beyond Posting: Strategic Social Media Marketing Social media marketing offers us seven key advantages to grow our business, all backed by solid evidence and success stories. First, it increases brand awareness by connecting us with billions of users. According to Statista, as of 2021, over 4.48 billion people use social media worldwide. Second, it enhances our credibility through active … Read more
